{"id":25,"date":"2014-11-25T12:33:39","date_gmt":"2014-11-25T12:33:39","guid":{"rendered":"http:\/\/transportsdufutur.ademe.fr\/?p=25"},"modified":"2015-07-21T16:35:27","modified_gmt":"2015-07-21T16:35:27","slug":"donnees-privees-et-automobile","status":"publish","type":"post","link":"https:\/\/transportsdufutur.ademe.fr\/2014\/11\/donnees-privees-et-automobile.html","title":{"rendered":"Donn\u00e9es priv\u00e9es et Automobile"},"content":{"rendered":"\n<p style=\"text-align: justify;\">Le num\u00e9rique ne fait pas que r\u00e9soudre d&#39;anciens probl\u00e8mes, il en cr\u00e9e de nouveaux. Plus complexes, plus transversaux. Une fois num\u00e9rique, l&#39;automobile produit des donn\u00e9es, beaucoup de donn\u00e9es. D&#39;abord utilis\u00e9es uniquement &quot;\u00e0 bord&quot;, en boucle ferm\u00e9e, les donn\u00e9es ont \u00e9t\u00e9 produites et utilis\u00e9es par des actionneurs, pour des questions de s\u00e9curit\u00e9 (ABS et autre), de pilotage du moteur et des syst\u00e8mes de post-traitement, de confort. Jusqu&#39;\u00e0 pr\u00e9sent, l&#39;automobile et son conducteur auto-produisent des donn\u00e9es qui sont directement utilis\u00e9es par l&#39;automobile pour fonctionner. Demain, le duo &quot;auto-conducteur&quot; vont produire des donn\u00e9es g\u00e9olocalis\u00e9es qui vont &quot;sortir&quot; de l&#39;automobile. <strong>Le duo auto-conducteur devient un geyser de donn\u00e9es multiples, h\u00e9t\u00e9rog\u00e8nes, contextualis\u00e9es, extr\u00eamement riches.<\/strong><\/p>\n<p style=\"text-align: justify;\">Se posent alors plusieurs questions : \u00e0 qui appartiennent ces donn\u00e9es ? quelles donn\u00e9es ? pour combien de temps ? et apr\u00e8s anonymisation ? qui seront les prochains &quot;Lords of the cloud&quot; (cher \u00e0 <a href=\"http:\/\/www.jaronlanier.com\/gadgetwebresources.html\" target=\"_blank\"><strong>Jaron Lanier<\/strong><\/a>) qui exploiteront ces geysers ?<\/p>\n<p style=\"text-align: justify;\">Et si se pr\u00e9parait l\u00e0 la principale zone de combat entre les constructeurs et les GAFA ?<\/p>\n<p style=\"text-align: justify;\"><a class=\"asset-img-link\" href=\"\/wp-content\/uploads\/sites\/6\/old\/6a0120a66d2ad4970b01b7c70f726f970b-pi.jpg\" data-rel=\"penci-gallery-image-content\"  style=\"display: inline;\"><img decoding=\"async\" rel=\"lightbox[]\" alt=\"Voit_connect\u00e9e\" border=\"0\" class=\"asset  asset-image at-xid-6a0120a66d2ad4970b01b7c70f726f970b image-full img-responsive\" src=\"\/wp-content\/uploads\/sites\/6\/old\/6a0120a66d2ad4970b01b7c70f726f970b-800wi.jpg\" title=\"Voit_connect\u00e9e\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><em>Google image &quot;voiture connect\u00e9e&quot;<\/em><\/p>\n<p>   <!--more-->  <\/p>\n<p style=\"text-align: justify;\">L&#39;Alliance des constructeurs am\u00e9ricains, regroupant de nombreux acteurs mondiaux, vient de produire une synth\u00e8se concernant &quot;<a href=\"http:\/\/fr.slideshare.net\/transportsdufutur\/consumer-privacy-41990376\" target=\"_blank\"><strong>Consumer Privacy, Protection Principles<\/strong><\/a>&quot; (article accessible \u00e9galement en bas de l&#39;article). Ce document d\u00e9crit les principales donn\u00e9es, leur statut, leur propri\u00e9t\u00e9 et surtout ce que les constructeurs group\u00e9s envisagent de proposer aux clients qui utilisent des technologies et services s&#39;appuyant sur des donn\u00e9es :&quot;<em>The Alliance, Global Automakers, and their members understand that consumers want to know how these vehicle technologies and services can deliver benefits to them while respecting their privacy<\/em>.&quot;<\/p>\n<p style=\"text-align: justify;\">Ce document concerne : &quot;<em>1) Identifiable Information that vehicles collect, generate, record, or store in an electronic form that is retrieved from the vehicles by or on behalf of a Participating Member in connection with Vehicle Technologies and Services; or 2) Personal Subscription Information provided by individuals subscribing or registering for Vehicle Technologies and Services<\/em>.&quot;.<\/p>\n<p style=\"text-align: justify;\">Les fondamentaux propos\u00e9s sont :<\/p>\n<ul>\n<li><strong>Transparency<\/strong>: Participating Members commit to providing Owners and Registered Users with ready access to clear, meaningful notices about the Participating Member\u2019s collection, use, and sharing of Covered Information.<\/li>\n<li><strong>Choice<\/strong>: Participating Members commit to offering Owners and Registered Users with certain choices regarding the collection, use, and sharing of Covered Information.<\/li>\n<li><strong>Respect for Context<\/strong>: Participating Members commit to using and sharing Covered Information in ways that are consistent with the context in which the Covered Information was collected, taking account of the likely impact on Owners and Registered Users.<\/li>\n<li><strong>Data Minimization, De-Identification &amp; Retention<\/strong>: Participating Members commit to collecting Covered Information only as needed for legitimate business purposes. Participating Members commit to retaining Covered Information no longer than they determine necessary for legitimate business purposes.<\/li>\n<li><strong>Data Security<\/strong>: Participating Members commit to implementing reasonable measures to protect Covered Information against loss and unauthorized access or use.<\/li>\n<li><strong>Integrity &amp; Access<\/strong>: Participating Members commit to implementing reasonable measures to maintain the accuracy of Covered Information and commit to giving Owners and Registered Users reasonable means to review and correct Personal Subscription Information.<\/li>\n<li><strong>Accountability<\/strong>: Participating Members commit to taking reasonable steps to ensure that they and other entities that receive Covered Information adhere to the Principles.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Les constructeurs signataires s&#39;engagent d&#39;appliquer ces principes pour les nouveaux mod\u00e8les commercialis\u00e9s \u00e0 partir de 2017. D&#39;autres acteurs, les &quot;third-party service providers&quot;, pourront \u00e9galement utilis\u00e9s ces donn\u00e9es pour fournir des services, en adh\u00e9rant \u00e0 ces principes. Le document commence \u00e0 d\u00e9tailler ces principes (p8), montrant d\u00e9j\u00e0 les limites : Il sera demand\u00e9 au conducteur l&#39;acceptation pour acc\u00e9der aux donn\u00e9es sauf si la g\u00e9olocalisation, les informations d&#39;usage et de conduite sont n\u00e9cessaire pour :<\/p>\n<ul>\n<li>as reasonably necessary to protect the safety, property, or rights of Participating Members, Owners, Registered Users, drivers, passengers, or others (this includes sharing information with<br \/>emergency service providers);<\/li>\n<li>only for safety, operations, compliance, or warranty purposes;<\/li>\n<li>for internal research or product development;<\/li>\n<li>as reasonably necessary to facilitate a corporate merger, acquisition, or sale involving a Participating Member\u2019s business;<\/li>\n<li>as reasonably necessary to comply with a lawful government request, regulatory requirement, legal order, or similar obligation, which, in the case of requests or demands from governmental entities for Geolocation Information, must be in the form of a warrant or court order, absent exigent circumstances or applicable statutory authority; and<\/li>\n<li>to assist in the location or recovery of a vehicle reasonably identified as stolen.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Pour le moment, rien n&#39;est dit sur la position prise par les \u00e9quipementiers comme Bosch, par <a href=\"http:\/\/www.openautoalliance.net\/#about\" target=\"_blank\"><strong>Google<\/strong><\/a> et Apple qui ont d\u00e9j\u00e0 pris pied \u00e0 bord de certains constructeurs, par les soci\u00e9t\u00e9s d&#39;assurance avec les boitiers &quot;Pay As You Drive&quot; rajout\u00e9s dans le v\u00e9hicule.<\/p>\n<p style=\"text-align: justify;\">Cette approche de la donn\u00e9e r\u00e9v\u00e8le avant tout une posture, celle d&#39;une fili\u00e8re hi\u00e9rarchis\u00e9e, avec des constructeurs qui commandent et des sous-traitants. Le client, devenu co-producteur de richesses, est toujours consid\u00e9r\u00e9 comme un client et non un partenaire. Le constructeur continue de penser qu&#39;il pourra prendre les meilleure d\u00e9cisions, qu&#39;il pourra faire le meilleur usage des donn\u00e9es, dans un environnement complexe. Pour ces constructeurs regroup\u00e9s, le client sera un peu inform\u00e9, un peu rassur\u00e9 et finalement c&#39;est d\u00e9j\u00e0 beaucoup.<\/p>\n<p style=\"text-align: justify;\"><strong>En agissant ainsi, s&#39;ouvre de plus en plus des espaces pour l&#39;innovation, pour venir remplir les vides entre ces approches ferm\u00e9es et descendantes, et les besoins des citoyens et territoires pour am\u00e9liorer les mobilit\u00e9s quotidiennes. L&#39;automobile connect\u00e9e ne r\u00e9soudra pas seule l&#39;\u00e9quation complexe des mobilit\u00e9s quotidiennes dont l&#39;exp\u00e9rience est de moins de moins satisfaisante sur tous les crit\u00e8res. <\/strong><\/p>\n<p style=\"text-align: justify;\"><strong>En agissant ainsi, les constructeurs l\u00e9gitiment l&#39;arriv\u00e9e de nouveaux entrants qui ne cherchent pas \u00e0 ajouter du num\u00e9rique \u00e0 l&#39;automobile mais \u00e0 penser l&#39;auto-mobilit\u00e9 \u00e0 l&#39;\u00e8re du num\u00e9rique.<br \/><\/strong><\/p>\n<p style=\"text-align: justify;\">&#0160;<\/p>\n<p><iframe loading=\"lazy\" allowfullscreen=\"\" frameborder=\"0\" height=\"510\" marginheight=\"0\" marginwidth=\"0\" scrolling=\"no\" src=\"\/\/www.slideshare.net\/slideshow\/embed_code\/41990376\" style=\"border: 1px solid #CCC; border-width: 1px; margin-bottom: 5px; max-width: 100%;\" width=\"477\"> <\/iframe><\/p>\n<div style=\"margin-bottom: 5px;\"><strong> <a href=\"\/\/fr.slideshare.net\/transportsdufutur\/consumer-privacy-41990376\" target=\"_blank\" title=\"Consumer privacy Automotive\">Consumer privacy Automotive<\/a> <\/strong> from <strong><a href=\"\/\/www.slideshare.net\/transportsdufutur\" target=\"_blank\">Les transports du futur<\/a><\/strong><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Le num\u00e9rique ne fait pas que r\u00e9soudre d&#39;anciens probl\u00e8mes, il en cr\u00e9e de nouveaux. Plus&hellip;<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[12,14,46,47,49,51,64,74,98,99,108,127,128,142,161,166,181,198,205],"acf":[],"_links":{"self":[{"href":"https:\/\/transportsdufutur.ademe.fr\/wp-json\/wp\/v2\/posts\/25"}],"collection":[{"href":"https:\/\/transportsdufutur.ademe.fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/transportsdufutur.ademe.fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/transportsdufutur.ademe.fr\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/transportsdufutur.ademe.fr\/wp-json\/wp\/v2\/comments?post=25"}],"version-history":[{"count":1,"href":"https:\/\/transportsdufutur.ademe.fr\/wp-json\/wp\/v2\/posts\/25\/revisions"}],"predecessor-version":[{"id":3500,"href":"https:\/\/transportsdufutur.ademe.fr\/wp-json\/wp\/v2\/posts\/25\/revisions\/3500"}],"wp:attachment":[{"href":"https:\/\/transportsdufutur.ademe.fr\/wp-json\/wp\/v2\/media?parent=25"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/transportsdufutur.ademe.fr\/wp-json\/wp\/v2\/categories?post=25"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/transportsdufutur.ademe.fr\/wp-json\/wp\/v2\/tags?post=25"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}